Chic & Darling
Redesigning E-Store of Chic & Darling for Better Experience
Chic & Darling
More confident with the new design
Chic & Darling redesigned its e-store in 2018. Leaving the old design and applying a new look that is simpler and more beautiful, Chic & Darling is now more confident of attracting the attention of potential buyers.

Chic & Darling
A better check-out process for higher conversion
The speed of the check-out process is essential in e-commerce. The faster the process, the better the chances of satisfying buyers and making them repurchase in the future. Chic & Darling now has a smooth check-out flow, even for first-time buyers.
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Chic & Darling
Fittest combination of beautiful design and clear navigation
A clean and neat design could make buyers don't mind spending a long time looking at collections of Chic & Darling. Clear navigation from one page to another allows buyers to explore deeper within the e-store and increase the possibility of purchasing more.
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Chic & Darling
Right product categorization to handle buyers' need
Choosing items to put in the shopping cart can be frustrating for buyers, but the right product categorization can help them make choices faster. Chic & Daring referring to buyers' behavior, has succeeded in performing the proper product categorization according to its buyers' needs.
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